Web design, literally design for the world wide web, is an English expression used to indicate the theoretical and practical development of a website.

Web design, born with the development of the World Wide Web, has similarities with the theoretical architecture: as an architect in the construction of a building, in fact, the web designer must have expertise ranging from the study of a single element, the complexity the project, and have expertise of usability and accessibility.

The creation of a website is an operation that involves different skills. The professionals involved vary according to the complexity of the project and the budget: the analyst who collects the customer’s requirements, the graphic designer who designs the graphic interface, the web designer that encodes the draft graphics in web pages created in code. Projects also require more advanced web marketing specialists to define the communication strategy, copywriting experts to draw up or correct the content, developers involved to generate dynamic applications and add interactive features.